About Daniel Åström, Our Vision & Mission.

Jkpg Sports photo / Provim AB was started by Daniel Åström, (former Daniel Malmberg).
Who has international merits as a sports photographer.
Including the NHL, as well as the finals of the European Football Championship 2016 and the World Cup 2018 among other. (links open in new tabs).
His pictures have been published by Sweden's largest newspapers. Expressen, DN, and Aftonbladet.
As well as internationally, by ESPN, Sports Illustrated, BBC, Fox Sports, The Guardian, Huffington Post, MSN & Yahoo, among others.
Daniel was also a finalist in the international drone competition Sienna drone awards.
He also has pictures selected on the curated internet galleries Galleri FS and 1X (1x.com).
Portfolio, References, Tearsheets (links open in new tabs).

Our Vision & Mission

Our Vision:
Is to make the world a more beautiful place.
Our long-term plan is to use parts of our profits to make a difference.
Mainly in two areas.

  1. Raise awareness about "Fatigue Syndrome" a.k.a "Burnout Syndrome."
    And to start a fund for people who suffered from it.
  2. Raise financial resources for social entrepreneurship.
    To contribute to reduced poverty and exclusion.
    As a part of this vision, we will use parts of our profit to sponsor 

Our Mission:
Is to select beautiful, esthetic, inspiring, and action-filled images as limited edition fine art.
That will make homes, workplaces and, public areas beautiful, living, and inspiring places for people.

As a part of our vision, we will use parts of our profit to sponsor Itzinya. Itzinya is an Entrepreneurship Development Organization investing in young entrepreneurs mainly in the developing world, equipping them to start and grow small and medium-sized companies that enable them to employ other young people.

Printing and shipping is 100% climate compensated by our printing partner.

As the first step of Our vision. When financially possible. The profit will be used to pay a salary to Daniel Åström, enabling him to give free facilitating mentorship to entrepreneurs within PVM - Provim.Coach.
We will also use parts of our profit to sponsor Itzinya. Itzinya is an Entrepreneurship Development Organization investing in young entrepreneurs mainly in the developing world, equipping them to start and grow small and medium-sized companies that enable them to employ other young people.


To our limited fine-art collections.

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